Good communication skills are essential for project managers. Using a simple model or definition of communication as your starting point can help you communicate more effectively.
Using a communication model can help you in two ways...
A communication model will help you prepare your communications so that they have a better chance of being received, understood as intended and then acted upon by the receiver appropriately.
A communication model will provide you with a framework that you can use to figure out where communication breakdowns are happening and help you determine what steps are needed to correct them.
A practical definition of communication is simply the act of transferring information from one person to another for some desired effect.
In fact, Aristotle is thought to have developed the first model of communication. This model is a direct match with the above definition. It consisted of three parts: the Sender, the Message, and the Receiver.
Aristotle's Communication Model
Since Aristotle's time, more communication models have been developed. The communication model below incorporates elements from several of these other models.
As with Aristotle's model, you have a Sender, a Message, and a Receiver. But a few more elements are needed to make it useful for us. Here are all of the elements and their role in the model.
A Communication Model for Project Management
The Sender has information that he wants to share with someone else, usually for some intended purpose. The Sender is responsible for "encoding" the information into a message and then transmitting it.
Encoding the information usually entails putting his thoughts into words and then transmitting those words by speaking them, typing them into an email and sending it, and so on. But it could also involve non-verbal communication.
The Receiver is the intended target of the message sent by the Sender. The Receiver is responsible for "decoding" the message and interpreting it.
It's important to be aware of the Receiver's environment. For example, what are their experiences, language capabilities, and goals? If the Receiver is one of your project stakeholders, make sure to include them in your Stakeholder Analysis.
The Message is the encoded information the Sender wants to share with the Receiver.
The Channel is the communication medium the Sender uses to transmit the message to the Receiver. Some examples of the different types of communication medium available are...
The Feedback Loop is how the Sender interprets the Receivers response to his message. Did the message have the desired effect on the Receiver?
Noise refers to any interference to the message travelling along the Channel or in the decoding and interpretation by the Receiver. For example, if communicating via mobile phone and the line isn't clear, your intended message may not be received correctly. Another example is if you send a message in English to a non-native English speaker, an uncommon word or phrase may get interpreted incorrectly.
Now that you understand the different elements of this Communication Model, let's take a look at how you can use it to communicate more effectively.
When planning your communications, use the model as a guide.
The communication model is especially useful for diagnosing communication problems. For example...
Using this practical definition of communication along with a communication model can help you develop effective business communication skills.
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